Amy A. Bartol, Author of Inescapable: The Premonition Series
I’m not Scarlett Johansson. That’s unfortunate for me for so many reasons and on so many different levels that I’m sure I don’t need to explain them all to you. However, I just discovered one more reason why that fact reeks. If I were Scarlett, all anyone would have to do is type my name into Google’s search and you would find this blog. (Albeit, you’d probably find posted private naked pics hacked from her computer and cell phone too, but that’s beside the point.) My point is that, as things stand now, unless you know the address for this blog, you’re not reading it because you can’t find it. Here’s how I’m attempting to change that fact.
As you well know, Google is THE search engine. Yahoo has a fraction of the search engine market along with a few others, but primarily, Google is the man. In order to increase the likelihood that my blog (and subsequently my book) gets noticed on the web, I have to somehow increase the chances of my website coming up in a search. Now, I could leak naked pics of me, but really, no one wants to see that. Instead, I have to use my brain.
There are computer programs called “web crawlers” (some term them “spiders” or “ants,” Google calls their’s “googlebots”) that browse the World Wide Web in a methodical way collecting data to be used by search engines for indexing URLs. All that means is that they have software agents that go out to scan/copy websites (URLs and hyperlinks), and then the search engines will use the scans for indexing sites for fast searches.
Until recently, I have been counting on the googlebots to locate this site. But, that hasn’t worked. So now, I’m going to try to make them my minions. (You may not understand the next part of this right away, but keep reading and it will all be explained.)
Amy A. Bartol is the author of Inescapable, the first story in The Premonition Series. Inescapable is an edgy romance infused with suspense and twisted with humor. The story pits two dangerously opposed lovers, Evie Claremont and Reed Wellington, against sinister, supernatural enemies. This novel is told in the first person point of view of the 17-year-old heroine Evie. Inescapable is an intriguing urban fantasy for both teens and adults alike.
(Ahh, can’t you just feel those little googlebot drones crawling all over the petals of the last paragraph, collecting its nectar, and reporting back to the hive? Okay, more on that later.)
The first thing I did recently was verify my website with Google. To do this, you have to create an account (I already had one) and then use Google’s Webmaster Tools. This will send out the googlebots directly to your site and they will crawl it for indexing. You only need to really verify that you are the owner of the website for them to do it. (You have to add a meta tag to the header of your site’s home page. It sounds hard but it’s not. Google will walk you through it.)
Amy A. Bartol’s debut novel, Inescapable, explodes off the page. It is an exciting paranormal romance from start to finish! It’s off the charts on the awesomeness scale!
(Yes, it is shameless, but googlebots don’t care.)
After I verified my website with Google, I realized that I hardly ever use my own name when I’m writing my blog. (I always just write “I.") Names are crucial in indexing. So are titles and other key words that someone may search hoping to find my books and me.
iPhone 5, Ellen DeGeneres, Kim Kardashian, Dancing With The Stars, Technology Stocks, Hottest U.S. Markets, and the Tastiest Meals for the Week would agree that key words searching is, well, key.
(That one was just plain mean. Some guy was probably just looking for updates on the iPhone 5 and now my website is coming up and he’s probably thinking: Who is this? Ahh, man! She’s not even Scarlett Johansson!)
So now, I can use a tool called “fetch as googlebot.” It will send googlebots to crawl my website up to fifty times a week. This allows me to see what the googlebot “sees” regarding my website. Then, I can submit what it finds for indexing with Google. Simple.
I’m not Scarlett Johansson and there are no naked photos of me on the web…(that I know of). I’m Amy A. Bartol, Indie author, commander of googlebots, and today I submitted my second novel entitled Intuition: The Premonition Series Volume 2 to the publisher…and that is fortunate.